Partnerships is at the heart of GREAT, helping to promote the best of UK. Hundreds of British organisations of all sizes and sectors are involved in GREAT activities around the world.
More than 700 businesses and high-profile individuals have already lent their time and energy to support GREAT. We recognise some of them for their efforts using our ambassador programme.
See the latest from some of our partners below.
Partnerships is at the heart of GREAT, helping to promote the best of UK. Hundreds of British organisations of all sizes and sectors are involved in GREAT activities around the world.
More than 700 businesses and high-profile individuals have already lent their time and energy to support GREAT. We recognise some of them for their efforts using our ambassador programme.
See the latest from some of our partners below.
We inspire the world with the best of the UK
Delivering iconic moments to over 145 countries, the GREAT Britain and Northern Ireland campaign showcases the very best of UK's rich heritage and cutting-edge innovation. GREAT is the UK government's most ambitious international promotional campaign, uniting the efforts of the public and private sector to generate jobs and growth for Britain and Northern Ireland.
Clipper Round the World Race,
San Francisco
HM The Queen portrait
by David Bailey commissioned
for GREAT
Red Arrows North America
tour with Aston Martin cars
Tim Peake in space
wishing HM The Queen
a happy birthday
Molly Goddard
catwalk show at the
Durbar Court, FCO, for Autumn/Winter 2019
Miami Pride 2019
Support for
the next Bond
film premiere
HRH the Duke and
Duchess of Cambridge
on Royal tour in France
NEWS
Take a look at what GREAT has been up to recently around the world.
Education is GREAT,
Vietnam
February 2021
February 2021
Education is GREAT,
Azerbaijan
February 2021
Fashion is GREAT,
South Korea
Food is GREAT,
UAE
February 2021
DISCOVER THE UK
There's much more to explore about the UK whether you choose to trade, visit or study with us.
